Hippy Fashions and Lifestyles
At the risk of seeming trite, we shall now delve into the superficial
world of hippy fashions. Please bear with me as you will see it leads us
to some very interesting places.
Today, the fashion world has once again discovered the wonderful styles
from the ’60s. We’ve come full circle and clothes are not the only part
of hippiedom to resurface for the new millennium. It’s a symbol of the
resurgence of hippie values in our culture.
In the ’60s, without warning, hippies turned fashion upside down and
inside out. They brought a tsunami of new styles and colors into fashion
like never before. From the Haight-Ashbury to London to Katmandu, the hippies
took fashion on an eye-popping psychedelic journey.
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The fashion rule in the ’60s was that there were no rules. Anything
went as long as it wasn’t based on the drab, conservative styles of the
early ’60s. I doubt if fashion designers were able to keep up unless they
dropped acid. The only thing they seemed to be able to influence was the
miniskirt. This is because many of the hippie fashions were based on traditional
designs from India, Nepal, Central America, Bali and Morocco.
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Many new fashions emanated from San Francisco and London to some extent.
The fashion leaders were the icons of our day. Rock ‘n roll stars like
Jimi Hendrix and The Beatles appeared in public and on record albums in
all sorts of colorful costumes..
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Of course your average hippie couldn’t afford to shop like a rock star.
Our stores were less like Harrod’s and more like the Salvation Army. Nevertheless
we were able to piece together something from bits of cloth. It was easy
to take an old pair of blue jeans, holes and all, and just put some bright
patches over the holes. If they didn’t fit, you could open the seams and
insert a triangle of something else, thus giving you flared bellbottoms.
A cheap bandanna, an old vest, some beads and you were the height of fashion.
The elements that went into the hippy wardrobe were only limited by
our psychedelic imaginations. Bellbottoms ruled the day, from striped,
to blue jeans to patchwork, to hip huggers, even leather pants were popular.
Tops ran the gamut from Nehru shirts, to brightly colored African dashikis
and Middle Eastern caftans, to halter tops, tie dyes, and frilly, silky
shirts for men! Women wore saris from India and sarongs from Bali and Java.
Velvet, leather, batik, denim, Indian cotton and silk were all popular
fabrics. Op art, paisleys and psychedelic designs appeared on clothes,
occasionally making us dizzy! Footwear ranged from the basic sandal and
Birkenstocks to zippered boots, platforms and bright patent leather shoes.
Peasant dresses, long skirts and layering were also very popular.
Then there’s that symbol of women’s sexual freedom (or slavery), the
mini-skirt! It was designed by Mary Quant in 1965, and was responsible
for the huge surge in pantyhose sales. Along with see-through blouses and
braless breasts, it’s no wonder there was a sexual revolution.
The Grateful Dead – 710 Ashbury
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Accessories included love beads, bandannas, leather vests, jackets with
frills, and granny glasses. Jewelry, especially if made of silver from
Mexico, India or Morocco was essential. Bangles, rings, earrings, nose
rings, and ankle bracelets were worn, especially for parties or concerts.
Necklaces were adorned with peace symbols, raised fists, yin-yang symbols,
and other eastern esoterica. Hats ran the gamut from tall Jamiroquai numbers
(John Phillips liked ’em) to small head hugging Islamic numbers (Richie
Havens). Fedora type hats were usually decorated with feathers, beads or
other colorful objects (Hendrix & Dylan liked these).
Jimi Hendrix – Are You Experienced
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It’s amazing how many of these things have come back into fashion over
the years. At the moment we are witnessing a complete resurgence thanks
to so many movies like ‘Austin Powers’ and ‘The ’60s’.
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Let’s not forget how we let our Free Flag fly! Men’s long hair was symbolic
of our disdain for convention. Most hippies just let it grow, perhaps trimming
it once in a great while. Blacks, both male and female wore Afros, using
Afro piks (combs) to tease their hair out to the max. Men grew long side
burns, mustaches and beards. Women stopped shaving their legs and underarms
(gasp!). Bras became a symbol of oppression and were considered too symptomatic
of how the power structure sought to control women’s sexuality for any
liberated hippie gal to wear.
It must be added that no self-respecting hippie ever wore a logo of
some corporation. This was heretical to the hippy movement. It’s no wonder
so many kids today, sick of having to conform to corporate ideals of fashion
have instead sought out the Hippy Brand® of non-conformist, anti-establishment,
revolutionary, laid back sportswear! No logos, no commercials with sports
figures, no multi-million dollar endorsements, no hype. Just cheap, comfortable,
easily repaired, second-hand clothes to give you the look.
There was fashion for the nose as well. Scents filled the air wherever
hippies gathered, and it wasn’t just marijuana. Incense and perfume were
standard accouterments of the day. The flower children had to smell like
flowers, with lavender, rose, gardenia, and other floral scents. Patchouli
was perhaps the most popular since it helped mask the smell of pot. Sandalwood
and musk were popular scents for men.
At home, on college campuses, in crash pads, and on communes hippies
decorated their living space with every sort of poster imaginable. These
were large cheap and colorful and would cover much of the wall space. Concert
posters from the Fillmore, publicity posters or album covers were the most
popular. But some posters also made a statement about the residents’ political
views. These included peace and love posters, antiwar, black power, feminism,
and posters that protested just about everything. A lot of the posters
were just art from other periods, Beardsley and Maxfield Parrish were two
very popular artists. Tibetan mandalas and yantras were used for decoration
as well as meditation.
Most furnishings were imported and hippies fueled the huge boom in imported
goods. These included beaded curtains, large floor pillows, bean bag chairs,
wicker tables and chairs, brass from India, statues of Indian gods like
Shiva, Ganesha, or Buddha, Moroccan carpets and kilims. Headshops and import
stores like Pier One succeeded thanks to hippies.
Prior to the hippies, most homes had maybe one dusty plant in a corner.
With the back to nature movement, hippies filled their homes with life.
Sometimes there were more plants inside than outside, creating a sort of
jungle, often with ferns, vines, and other lush foliage dominating rooms.
Hippies loved to paint their rooms in bright colors and often added rainbows,
stars, even murals on the walls.
An essential part of any hippy household was the stereo. Hippies bought
the best sound systems they could afford. That is because the music of
the era was so important to us. We got stoned to it, we danced, we partied,
we meditated, we had sex, we even tripped to the music.
In the early sixties music went from monaural (mono) to stereo which
in itself was a psychedelic effect that everyone could appreciate. Then
there was quadrophonic (4 channel) sound. Things went as far as quintophonic
(5 discrete channels) which was popular in movie theaters. I remember seeing
the premiere of the rock opera ‘Tommy’ by the Who in a new theater that
hyped it’s state-of-the-art quintophonic sound system. It was a mind blower.
Today it’s close to the Dolby and DBX systems.
The typical hippy vehicle was a VW bus or van or bug. Small campers
and even schoolbuses were converted into living space for one to a dozen
people. These were often painted (they usually needed a paint job badly)
in bright colors and psychedelic patterns, which sometimes included flowers,
peace signs, mystical symbols, even landscape paintings.
The act of putting into your mouth what the earth has grown
is perhaps your most direct interaction with the earth.
Frances Moore Lappé
Food is an important part of every culture. Hippies developed their
own cuisine, a mishmash of Indian, American, middle Eastern, Mexican, Italian
and Asian with an emphasis on vegetarian. Cheap meals are the rule with
soups, fresh salads, a hearty main course (with lots of vegetables) and
a dessert. Organic produce, especially from one’s own garden is always
preferred. Fresh fruit juices and smoothies (usually with yogurt and fresh
fruit – similar to Indian Lassies, but improved upon by hippies) are great
tasting, healthy treats.
Hippies helped popularize Indian food, especially curries and chapatis,
dahl and basmati rice. Asian foods like tofu, soybeans, tamari, rice crackers,
miso and tempeh are now part of many healthy American diets. We buy bulk
foods like flour, grains, beans and nuts, sold by the pound, not prepackaged
and left on supermarket shelves for years. Whole grain bakeries all over
the country now offer a variety of multigrain breads which are far tastier
and healthier than the traditional American white bread. Yogurt, kefir,
goat milk, soy milk are all non-traditional dairy products popularized
by hippies. You can thank us for all of these wonderful products being
on the shelves.
Health food stores and cooperatives exist now in almost every decent
sized town and city in the U.S. This is directly a result of the Hippy
fondness for health, quality and freshness. Hippies helped promulgate the
laws that regulate organic produce found in many states (California &
Oregon are good examples). Organic farming is now accepted as a regular
practice across the country. Ironic isn’t it, since we’ve had to educate
the brainwashed farmers of America about the dangers of herbicides, pesticides
and chemical fertilizers and teach them how to grow organically, the way
it was done by their grandfathers. People think hippies are unhealthy,
yet we were responsible for the health craze that swept the country in
the ’70s and ’80s.
Holistic medicine, with origins in Asia, Africa, India, and native cultures
around the world are studied, taught and practiced by hippies. Some of
these include herbalogy, homeopathy, acupuncture, massage, reflexology,
shiatsu, and ayurvedic medicine. Other things hippies do to stay healthy
on their own include hiking, Tai Chi, Yoga, meditation, fasting, sweat
lodges, hot springs and Sufi dancing.
Being naked approaches being revolutionary; going barefoot is mere
The Broadway musical Hair! was noted not only for it’s wonderful music,
but for the big nude scene. Going naked is one of the great freedoms that
hippies discovered. Feeling the air and water on your exposed skin is both
thrilling and invigorating. Puritan values and modesty be damned! Hippies
weren’t about to compromise. Nude beaches, nude sunbathing and swimming,
nudist colonies, all proliferated thanks to hippies. Nudism puts us closer
to nature. It erases our sexual hang-ups and fears, by dissolving the psychological
link between nakedness and sex, thus letting us relax and enjoy the beauty
of the human body.
I know in the shod state of mind I often feel paranoid, bitter, resentful
and vengeful. The world seems like a dog eat dog kind of a place. By going
barefoot the most profound change takes place. I find it impossible to
hold the aforementioned negative emotions and instead become friendly,
generous, humble, part of things – at peace with myself and generally glad
to be who I am. I start to express myself instead of hiding away.
Jon, The Barefoot Pilgrim (firstname.lastname@example.org)
Just the act of going barefoot is revolutionary for most people. Shoes
confine more than just our feet. Walking barefoot puts you in direct touch
with the world around you. You’re more sensitive and aware. Your more vulnerable
(watch out), but more open.
Hippies, ever concerned about ecology, were the first to promote biodegradable
products, and the use of natural ingredients in everything from fabrics
to shampoo. We made sure that every product ingested by Americans has a
label indicating all its ingredients. We boycotted those companies: whose
products polluted the environment; used animals for testing; were prowar
or very reactionary; or manufactured dangerous chemicals or weapons.
Fashion flourishes on surplus, when someone buys more than he or
It must be said that in general most hippies were anti-fashion. That
is they rejected the corporate nature of the fashion industry as well as
the power of individuals to dictate the way others should dress or conform
to a set standard. The fashion industry was seen as part of the Capitalist
propaganda machine that kept us slaving to consume the latest fashions.
This is more true today than ever.
If it’s not clothes, it’s cars, toys, even our lifestyles that are marketed
to us by demographics. And with Internet shopping they can track our every
move. Many hail this as a great innovation, and the ultimate direct marketing
tool. But isn’t it just a more efficient way to keep us imprisoned in a
consumer nightmare? Like a glutton, we are fed more and more tasty morsels
until we are so fat with consumption that our lives serve no other purpose.
The hippies’ rejection of prevailing fashion led us to explore other
cultures and in doing so we learned and adopted many concepts and practices
alien to Western society. Much of what we pioneered is now an important
part of popular culture and thinking. Hippies influenced not only clothes
but a wide range of ideas and attitudes thus changing society in the process.
Of course another part of hippy fashion is the language of the subculture.
English exploded with many new words in the ’60s. See the Glossary for
a long list. And of course our music turned America and the world on its
ear. See Part II for the exceptional music we enjoyed.
Posted by: skip
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